Wednesday , April 14 2021

JP Morgan Jobs in New York – Brand Marketing Executive Director

Website J.P. Morgan

Job Description:

The Employer Brand Marketing Director is an integral part of the JMPC Marketing Team and manages global marketing strategy and campaigns aimed to attract top talent to the JPMorgan Chase, Chase and J. P. Morgan brands across all levels (from campus recruits to executive and experienced hires across the U.S., EMEA, Asia Pacific and LatAm.) The Employer Brand Marketing Director will drive marketing and messaging strategy at the corporate level, working across all lines of business and functions with a specific emphasis on our technology recruiting and with dedication to support our broader Diversity, Equity & Inclusion commitment.  The position will report to the JPMC Corporate Impact CMO.

Job Responsibilities:

  • Develop and substantiate the firm’s employer value proposition and messaging frameworks to deepen relationships with candidates segments
  • Identify opportunities to connect with key segments through new channels, unique storytelling and best-in-class creative work while creating global brand consistencies
  • Shape and manage innovative, integrated global and regional campaigns which include creative, digital, social, events and content marketing programs
  • Develop the firm’s global recruiting and marketing strategies through candidate journey mapping, persona development, market trends and competitive research
  • Build an analytics framework to measure and optimize brand health and campaign effectiveness, in support of recruitment goals

Job Requirements:

  • Experience influencing multiple stakeholders and navigating complex organizations and businesses
  • Strong organizational and project management skills, with the ability to prioritize effectively while managing competing demands and high volume
  • Extreme attention to detail
  • An understanding of the campus and/or experienced hire recruitment marketplace is a plus
  • Self-starter; able to work independently, but also as part of a wider brand organization
  • Experience managing global and/or remote teams
  • A passion for marketing/branding and career development/coaching/mentoring

Job Details:

Company: J.P. Morgan

Vacancy Type:  Full Time

Job Location: New York, NY, US

Application Deadline: N/A

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